Digital Marketing

11 UI/UX Design Mistakes To Avoid

There are many factors essential when creating a top-notch application. If you opt for UI/UX design services for the first time, learning those particular design mistakes to avoid can be extremely beneficial. Each application is unique, and there is no one-size-fits-all formula to design an ideal interface. Understanding the User Interface/User Experience design mistakes can make the difference in creating more appealing designs.

11 Common Mistakes UI/UX Designer Can Elude

In today’s high-tech era, the internet has become an integral part of our lives, and the same applies to smartphones. The ever-growing technology has made us more dependent on smartphones. Nevertheless, more and more businesses embrace digital advertising and promotion methods for sales and engagement.

Almost every hand across the globe holds a smartphone. So, it seems like iOS app development or Android app development is a clear road to success. But, many apps fail even after investing big bucks.

For what reason? The answer is that the foundation of an application is the UI/UX design. Moreover, some UI/UX design mistakes often render the investment useless.

So take a look at some of the mistakes you should avoid when designing your application.

1. Too fancy and complicated interface

If you see the most used applications, like Uber, Flickr, Zomato, and more, they all share one common thing; a simple yet appealing interface.

In today’s competitive world, we all live a fast-paced lifestyle. Consumers are nowadays looking for the easiest and quick solutions. Too much complex and over ornate UI design is likely to make users discard the app.

Once an application falls between the cracks, it will hardly have the chance to exceed. When it comes to iOS or Android app development, it is vital to think about the quality, appearance, and location for smooth navigation. Using multiple screens for multi-feature applications is also a good idea.

mobile app design

As an example, Airbnb! It is simple with a minimalist interface, but it categorizes your journey into five screens rather than having features on one screen.

It is highly recommended to take advantage of professional UI/UX design services to prevent complex interface problems.

2. Copycat features

An original application is likely to excel from the rest that is copied. Referring to other apps is good, but creating ditto will negatively affect it.

An exclusive UI UX design draws customers’ attention. Besides, it offers the benefits of priceless promotion, which is known as Word-of-Mouth Advertising.

Apps with copycat features will only harm the brand reputation. When developing apps, app developers must adhere to the precise UI/UX design guidelines to ensure the application they are working on is unique.

An exceptional design is not an option but a prime requirement. Remember, every app will have a different purpose. However, it needs to have a different design that differs from the rest.

3. Miserable onboarding

We know the importance of the phrase, “the first impression is the last impression.” Statistically, more than eighty percent of customers evaluate an app based on its first impression.

Nevertheless, a well-made and interactive UX UI design is pivotal to secure users’ attention. An excellent onboarding experience will make your mobile app last longer.

It is a significant part of the app’s success. With clear navigation and avoiding UI/UX design mistakes, your app development company can help you get the perfect onboarding experience.

A thorough understanding of using the multi-features application can provide you with the best onboarding experience.

4. Extreme elements

The sheer number of elements can be overwhelming to users. Interactive features need breathing space to display elements.

Making use of all the available space to present each feature altogether will only boost the amount of uninstalls by creating your app too complex.

Having the best UI/UX design practice is vital rather than having all the features on a single screen.

5. Inappropriately used fonts

Incorrect use of typography is another reason for app failure. Wrongly using fonts means putting worthless efforts. Using different types of fonts will distract users and also annoy them.

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A single neatly organized and easily identifiable text can aptly convey the information being presented in the app. Two types of fonts are good enough to create awesome content.

Any font you use will have a different style, like, regular, italic, bold, and more. Use these styles to differentiate features rather than incorporate multiple fonts.

6. Unimpressive or complicated icons

Icons on a website or an app play a pivotal role in UI/UX design. These tiny elements are incredible in communicating the purpose of your business, website, or application.

Unfortunately, inexperienced UI/UX designers often make mistakes by incorporating complex or boring icons, unsatisfying user experience. Customers find customized icons more appealing and interesting.

Icons represent the brand, product, or app. Missing out on custom icons will be your biggest app design mistake.

7. Absence of feedback

Businesses that pay attention to the feedback stand out from other companies in today’s competitive world.

Besides, they also have a high ranking on the app stores. Your app designer will think only with one mind, but the customer feedback will help you get innovative and profitable ideas from millions of minds.

we love to hear your feedback

Consistent feedback from users is a plus point in UI/UX designing. It helps users evaluate your app more accurately. Without a doubt, the absence of feedback is among the most made mistakes inexperienced UI/UX designers often make.

In addition, user-generated content, testimonials, and customer feedback appear to be not so important, but they are. More than seventy percent of online buyers will shop for any product online based on its reviews.

It says how important social proof is in UI/UX design. Ignoring this element will negatively impact the overall user experience of your website and application.

8. Slow-witted navigation

After all the fundamental elements, your application navigation should be efficient.

It should be crystal clear to satisfy users’ expectations and provide a pleasant user experience.

If the navigation keys are hidden or hard to locate, the users are likely to leave and start browsing other websites. The menu should be at the top and not in the middle of the text.

Ideally, navigation should be well organized and easy to sort. However, before determining the most efficient navigation, let your app developer try different patterns.

9. Unresponsive Design

Not a new thing! But, many apps and websites don’t meet the standard of being responsive and user-friendly to access on different screens.

A responsive design makes content usable on different screen sizes regardless of the platform. Your web application cannot be accessible on smartphones if it is not responsive.

Furthermore, a responsive app design plays its part in good feedback, enhanced conversion, more readability, higher ranking, lower bounce rate, and more. It is impossible to have these benefits without a responsive design.

10. Unwanted Push Notifications

Push notifications are an excellent way to engage users and keep them returning. But no one wants to receive dozens of notifications consistently. It can cause users annoyance and make them uninstall the app.

Notifying users of an update or message is good, but doing it too often can be detrimental. Keep the frequency of notifications consistent and similar, not too much or not too few.

11. Too many words

Content is important but balanced with proper spacing and pictures. No one will have that much time to read multiple blocks or pages of texts.

Indeed, your user will download your app to use the existing app and not read a novel or ebook. Much text displayed on a single screen will be eye-sore to users and boring.

Instead, you can opt for different sections like ‘description’ or ‘about us.’ If you are using only texts on the app, there is no need for UI/UX designing.

The words should fit with the images, spacing, features, buttons, and other elements to make the app look appealing and user-friendly.

Avoid the mistakes listed here when designing a visually appealing application. Your UI/UX design project could end up perfectly if planned carefully.

What is your purpose for designing an app? To interact with the user and not to confuse them, right! Make sure you hire a professional UI/UX design company in India to get the job done without these mistakes.

Besides, when signing a contract with the web design company, see that the team of professionals has an impeccable track record, and the company is rated among the best design companies in the country.


Joyce is Managing Editor overseeing the coverage of Senonches.

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